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Electronic Card Transactions: September 2010
Embargoed until 10:45am  –  11 October 2010
Key facts

These statistics are based on electronic card transactions during September 2010. Figures are seasonally adjusted unless otherwise stated. See the 'Technical notes' section for industry descriptors.

 Changes in the value of transactions (compared with August 2010) were as follows:
  • Transactions in the core retail industries were up (1.4 percent).
  • Transactions in the retail industries were up (1.5 percent).
  • Total electronic card transactions were up (1.0 percent).
  • By industry group, durables, consumables, and fuel retailing had the largest increases.

The actual (not seasonally adjusted) value of transactions in the core retail series was up 5.2 percent from September 2009.


When adjusted for seasonal effects, the value of electronic card spending in the core retail, retail, and total series all increased in September 2010. These increases were due to the value of transactions rising in all retail industries, particularly durables. At least some of the increase in the retail industries is likely to reflect additional spending ahead of the GST rise.

Leading the 1.4 percent increase in core retail (which excludes the motor vehicle-related industries) was a 4.0 percent rise in durables, the biggest rise in this industry since June 2007. The consumables industry was also up in September 2010, by 1.1 percent. 

The value of transactions in the retail industries was up 1.5 percent, with both motor vehicle-related industries up in September. When the non-retail industries are included, the total value of transactions rose by 1.0 percent. The non-retail industries were down 0.4 percent in September 2010.

Trends for the value of transactions in the total and retail series have both picked up in the last few months. The core retail trend flattened after June 2009 but has been rising steadily since March 2010, up 3.3 percent since then.  

Annually, credit card use, as a proportion of the total transaction value, has been falling since September 2008 (with a corresponding rise in debit card use). Credit cards accounted for 43.8 percent of transactions in the year to September 2010, the lowest proportion since the series began in November 2002.

Geoff Bascand

11 October 2010

Government Statistician

ISSN 1178-0258
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